BrainCross Mobile Events bv
Trade show participation or roadshow? Discover what your marketing budget can really do...
BrainCross Mobile Events bv|
March 17, 2025

Dear Marketing Director / Brand Manager,


What if I told you that with the same marketing budget you can generate more leads, more sales and greater reach — for less money?


The question is simple: do you continue to invest in expensive trade fair participations, or do you opt for a strategy that goes directly to your target group?


I am Paul de Ridder from BrainCross Mobile Events and I would like to help you answer that question with a sharp ROI analysis: trade fair participation versus a tailor-made European roadshow. The outcome? It might surprise you.


What if your marketing budget yielded 4x more?


With a roadshow, we don't bring your brand to one trade fair location, but directly to your target audience — on their own turf, spread across multiple cities and countries. That means more impact, lower costs and a higher lead conversion.


The hard facts:


60% lower costs for a roadshow.

50% greater reach by going directly to your target group.

Cost per contact almost 4x lower.

Sustainable: one investment, usable for years.


So… are you going to stick with the old approach? Or are you ready for a marketing strategy that really delivers?


I would be happy to make a customized ROI calculation for your brand and market. When will I have a proposal ready for you?


Please contact us directly and without obligation to make an appointment.


Paul de Ridder

Email: paul@brain-cross.com or call +31-6-12089990

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