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Inspiration: Client Embarrasses Advertiser
Classic marketing is dead. This video shows, in a rather painful way, essentially what we are talking about. This is also a source of inspiration for event managers!
Don't let your Twitterwall become a #fail
Nowadays you see Twitterwalls popping up on a lot of events. The basics of a Twitterwall is a big screen or projection where attendants' tweets with a specific hashtag are being display.
What Impact will Russian Anti-Gay Law have on the Event Industry?
What impact will the new Russian anti-gay law have on the Winter Olympics in 2014? Will the Russian events sector be affected by the law? If you plan to organize anything in Russia you'd better make sure that your guests are not gay.
How Do You Choose a Good Hashtag for Your Event? 5 Principles
"What is actually the difference between a '@' and a '#' on Twitter?" It may seem like a silly question, but a lot of people still secretly seem to struggle with this question.
The Ultimate 15-step Social Media Roadmap to Events
I regularly have the privilege of getting up on stage to inspire event planners about the use of Social Media with regard to events. However, the time is often too short to be of practical use. That's why I am attempting to elaborate on it here.
Column: 5 Benefits of Free Wireless Internet
What is this? You can't afford to offer free internet at your event? WARNING: 'Forget about locations without free internet for the moment!'
Spread the Word: How Can Social Media Increase the Reach of My Event?
Many event planners search for new ideas to reach more attendees. Social Media can help you to extend your reach beyond the boundaries of the physical event, meeting, trade show or conference.
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