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What if... no one wants to come to your event?
Have you ever attended an event where you thought, "Oh, I wish I was somewhere else." Or perhaps the other way around: an event that you really looked forward to?
12 Innovative TIPS to Attract More People to Your Trade Booth
How do you attract visitors to your booth? Exhibition organizers usually lay the responsibility for this at the door of the exhibitors themselves. But what if the exhibitors are dissatisfied with the results and don’t participate next time?
Are you Making the Most of Small Event Spaces?
Small event locations are easy to find. But what should you look out for when choosing a small space - and how can you make the best use of it?
8 Tech Tools for Better Live Events
Social media, mobile apps and video conferencing are making it increasingly easier to attend events remotely. Nevertheless, nothing beats attending one live. Even then, new technologies are playing a practical role.
Column: Marketers are Killing Social Media - Please Stop!
Social media is not a marketing tool. Unfortunately, many marketers and sellers are damaging this wonderful new communication technology with their Facebook ads, Promotional Tweets and unsolicited LinkedIn invitations.
Inspiration: Client Embarrasses Advertiser
Classic marketing is dead. This video shows, in a rather painful way, essentially what we are talking about. This is also a source of inspiration for event managers!
YouTube Live Streaming Now Available for Small Events
YouTube has been live-streaming major events and festivals such as Tomorrowland and Lowlands for quite some time now. Google, however, is now providing smaller events access to live streaming as well.
10 TIPS on Hiring Event Staff
The success of any event depends on your staff and their interaction with your audience. That's why it’s important to pay careful attention to who you hire.
Coolest Colors for Your Event
Following New York fashion week, Pantone has released the hottest new colors for the spring and summer of 2014. This is a source of inspiration for both event planners and event decorators.
Drone Crashes at Event
A camera drone crashed into the stands during a public event. The crash once again raises questions about the safety of drones at well-attended events.
TOP 10 Event Venues
The leading music industry magazine Billboard recently published the sales figures of event halls all over the world for the period between 1 November and 31 May of 2013.
Don't let your Twitterwall become a #fail
Nowadays you see Twitterwalls popping up on a lot of events. The basics of a Twitterwall is a big screen or projection where attendants' tweets with a specific hashtag are being display.
PR Stunt goes Awry: 20 Injured
An LG public relations event in Seoul (South Korea) got completely out of hand. Twenty people were injured upon introducing the new G2 smartphone.
What Impact will Russian Anti-Gay Law have on the Event Industry?
What impact will the new Russian anti-gay law have on the Winter Olympics in 2014? Will the Russian events sector be affected by the law? If you plan to organize anything in Russia you'd better make sure that your guests are not gay.
Start-Up: Whales On Waves
Interactive meetings and conferences are the future. Whales On Waves is a start-up company that is harping on this trend, offering a complete solution for getting your participants actively involved in your meetings.
John Cleese Offers Tips for Events
John Cleese, the British actor who played the temperamental hotel owner Basil Fawlty in the Fawlty Towers TV series, gives 4 useful management tips which will come in handy when organizing events.
16.000 Words in Meeting Industry Explained
Meetings industry terminology is now available at your fingertips thanks to IAPCO's new on-line dictionary.
Bribery scandal with 'fake' conventions
Pharmaceuticals Group GSK has funnelled bribe money to doctors through consultancies in order to drive up the selling prices of its products. The event agencies sent GSK invoices for conventions that never came to pass.
Discover our Effective Advertising Solutions
If you aren't looking for new customers, go ahead and disregard this article. It'll be a total waste of time. After all, you don't need to know how to reach 125,000+ event organisers (your prospects!) with a minimal budget. Getting curious?
29 ways to stay creative
Organizing an impressive event that leaves a long-lasting impression on your guests hinges largely on 'creativity' (or, of course, an unlimited budget). There are no less than 29 ways to boost your creativity in this video!
