From a Stress-Loaded Event to a Zen Experience

From a Stress-Loaded Event to a Zen Experience

Events are stressful for attendees. Are you surprised? Usually, when we’re talking about the high complexity of the events industry, we’re referring to the organizers' planning and management experience.

How to Get Your Attendees to Interact More (and Better)

How to Get Your Attendees to Interact More (and Better)

What makes events truly valuable and impactful? Maybe it’s the content of the presentations, or the unique experiences?

How to Come Up with an Awesome Name for Your Event

How to Come Up with an Awesome Name for Your Event

Do you have a name for your event? Not yet, but maybe you'll think about it tomorrow? After all, it’s not so difficult to come up with something catchy, right?

How to Run a Fireside Chat that Everybody Will Enjoy

How to Run a Fireside Chat that Everybody Will Enjoy

What’s the difference between listening to a great entrepreneur’s keynote speech and having a face-to-face conversation with the same person?

TIP! - How to calculate ROI in the real world?

TIP! - How to calculate ROI in the real world?

ROI is the profit, benefit or return resulting from your event, expressed as a percentage of its total cost. But how does this work in the real world?

How to Plan an Empowering Event for Your Employees

How to Plan an Empowering Event for Your Employees

Your employees aren’t any less important than your prospects, leads, investors, or other stakeholders. Their work satisfaction will affect directly their efficiency, ...

5 Creative Ideas for Making an Impact with Your Event

5 Creative Ideas for Making an Impact with Your Event

Why do we plan events? Whom do we want to serve through conferences, seminars, and corporate events? What are the results we want to achieve?

How to Use Event Technology in 2019

How to Use Event Technology in 2019

Event technology is evolving fast. From online registering to ticketing, we end up using personalized event mobile apps, data-rich dashboards, ...

What Can You Learn from the World’s Most Influential Events

What Can You Learn from the World’s Most Influential Events

There are events, and there are … events. The same way as only a few startups end up becoming the true unicorns of an industry and attract multimillion-dollar investments.

How to Stage the Entertainment Experience at Your Next Event

How to Stage the Entertainment Experience at Your Next Event

A brief entertainment show can always spice up your event, boosting both the attendees' mood and experience. Obviously, entertainment sessions aren't always easy to incorporate into the event program.

How to Make Your Introvert Attendees Feel Good at Your Event

How to Make Your Introvert Attendees Feel Good at Your Event

Not all of your attendees are easygoing and open to new experiences. There are some extremely valuable professionals who’d rather prefer to stay at home with a book than attend your event.

Why Having a Good Maintenance Matters at Events

Why Having a Good Maintenance Matters at Events

People may not remember the awesome speakers from your event, or the incredible food. They might also forget all about the video transitions between dynamics and the ice-breaking games.

5 Reasons Why Gamification is Not the Best Option

5 Reasons Why Gamification is Not the Best Option

"I should definitely gamify my event!" You've probably had this thought if you've read a lot of articles about the benefits of gamification. What else if not gamification can help you increase attendee engagement and provide an enjoyable event experience?

How to Design a Creative Event Concept

How to Design a Creative Event Concept

What makes an event remarkable? Is it the caliber of the speakers? The food you serve? Or perhaps, it’s the brand experience it provides?

How to Make Sure You Have Perfect Lighting at Your Event

How to Make Sure You Have Perfect Lighting at Your Event

Believe it or not, insufficient lighting or the temperature of light can affect people’s mood and productivity. Whether natural or artificial, the lighting will affect a person’s emotional, mental, and biological states.

How to Work Less When Planning Your Next Event

How to Work Less When Planning Your Next Event

Whenever we think about planning an event, we can almost physically feel the heaviness of the tasks ahead and the pressure of the intricate logistics we must deal with. Theyearly statisticsjustify this feeling, showing us how stressful event management is.

How to Upgrade Your Event Ambience through Styling

How to Upgrade Your Event Ambience through Styling

The same way you get a feel of a brand when scrolling through its website, your attendees will get a 'vibe' from your event. Factors such as space decoration and styling will greatly affect the way your guests feel, enhancing their overall experience or, on the contrary, making them feel disconnected from the environment.

How to Create the WOW Factor at Your Next Event

How to Create the WOW Factor at Your Next Event

How do you approach events? We won’t judge you, so answer sincerely. Do you focus on logistics, leaving the creative part for the last minute? Or do you think through your attendees’ journey, taking great care of the elements?

How to Map Your Attendees' Needs

How to Map Your Attendees' Needs

There’s one thing that will always stay the same, no matter how much the planning industry will change in the future...

How to Align Your Event Strategy with Sales Goals

How to Align Your Event Strategy with Sales Goals

Events have become gold mines for today's marketers. More impactful than your daily social media campaign and more straightforward than weekly published blog posts, events are the optimal platforms to connect brands and people.